COOP Develops Flippin’ Fun Game In A Portable Case At Toy Fair Booth 4901

Virginia Beach, VA (February 13, 2017) – For those that carry the hand-eye coordination gene, challenges like skee ball, a hole-in-one and Ultimate Frisbee never cease to amaze mere mortals. The newest craze requiring a perfectly timed flick of the wrist is the Bottle Flip. COOP, makers of active lifestyle products, launches the ultimate Bottle Flip ($39.99) packaged game at Booth 4901 at American International Toy Fair.

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COOP Sports Bottle Flip GameAnyone surfing YouTube or catching Lebron James toss a half-filled water bottle during the Cleveland Cavaliers conquest over the New York Knicks knows the challenge is fun and fun to watch. From Madison Square Gardens to middle school cafeterias, anyone can attempt to flip and hope for a smooth landing. You just need a semi-filled plastic bottle and a flat surface.

COOP wraps up all the elements in a portable package that’s perfect for tailgating, picnics or family outings. The theory is simple. Flip the plastic bottle in the air so it lands standing up.

As Dan Shanoff of recently described, “whether you are doing pick up at soccer practice, sitting on the sidelines at games or possibly just minding your own business in the house, if there is a plastic bottle nearby with, say, a quarter of its liquid still left in it, undoubtedly your kid or their friends have picked it up, held it by its top and flicked it out, attempting to ‘flip’ it so that it delivers a Simone Biles-level ‘stick-the-landin’ on the floor or tabletop.”

In COOP’s version of the Bottle Flip, players open the portable kit to reveal a base, table leg and flat table top with an embedded scoring circle. Assemble the four pieces and get ready to toss. Each player takes a turn to attempt to flip the enclosed plastic bottle upright onto the table. Three raised scoring circles easily identify whether the flipper earns 1, 2 or 3 points (or none at all!). Once a player earns 7 points, they need to step further away from the table to increase the difficulty. Repeat once 14 points are achieved. Winner is called when 21 points is reached.

About COOP Sports
At COOP, a brand marketed by Swimways Corp, we believe there’s nothing better than living an active lifestyle surrounded by friends, family, and community. COOP products support this idea by providing all conditions recreational sports gear for fun play whether you are in the backyard or at the beach. COOP’s attention to detail shows in quality construction and on-trend graphics for everyone – at any skill level. For more information about COOP, visit

About Swimways Corp.
Based in Virginia Beach, Virginia, Swimways, a wholly owned subsidiary of Spin Master Ltd., is a leisure and recreational water products manufacturer whose mission is making free time more fun through innovation. It is a company rich in traditional values and respected for the quality and integrity of its products and services. With distribution in over 20,000 storefronts, it markets three unique brands: SwimWays®, Kelsyus® and COOP®. The company’s diverse staff is passionate about developing fun and engaging products for kids. They are equally passionate about making sure kids are safe in and around the water and believe learning to swim is an important life skill. In 2012 they established National Learn to Swim Day, the third Saturday of May each year, dedicated to educating parents and children about water safety and the importance and benefits of learning to swim. Swimways has been helping kids learn to swim for over 50 years — longer than anyone else (except parents, of course!). For more information about Swimways, visit

About Spin Master
Spin Master is a leading global children’s entertainment company that creates, designs, manufactures and markets a diversified portfolio of innovative toys, games, products and entertainment properties. Spin Master is best known for award-winning brands including Zoomer™ Dino, Bakugan Battle Brawlers™, Air Hogs®, and 2016 Toys of The Year, Bunchems and Meccanoid G15. Since 2005, Spin Master has received 82 TIA Toy of The Year (TOTY) nominations with 18 wins across a variety of product categories. Spin Master has been recognized with 13 TOTY nominations for Innovative Toy of the Year, more than any of its competitors. Spin Master is among a limited number of companies that not only develop and produce global entertainment properties, characters and content, but also monetize that content through the creation, sale and licensing of products. To date, Spin Master has produced six television series, including 2007 hit series Bakugan Battle Brawlers and its current hit PAW Patrol, which is broadcast in over 160 countries and territories globally. Spin Master employs over 1,000 people globally with offices in Canada, United States, Mexico, France, Italy, United Kingdom, Slovakia, Czech Republic, Germany, Sweden, the Netherlands, China, Hong Kong, Japan, and Australia.

Written by Matt

Dad blogger at ~ communications consultant, collaborator and PR pro ~ recovering hop grower and contributor to numerous local guides ~ husband and dad of 4, living in southwest Wisconsin. I love having fun with my family, writing, traveling, shopping, consulting and sharing my honest opinions. See me in action on Discover Wisconsin (at 00:04:00). I am PR friendly, contact me at or