Crozzit • Ages 8+ • ($19.99)



Snohomish, WA (July 11, 2017) – It’s no wonder that classic grid games like chess or Chinese checkers are endearing and enduring. It looks simple, but it never is. You only have to go from “here” to “there” but it takes a player with better strategy to win. There’s a brand new game for competitive players from toymaker Identity Games. Make a space on the toy shelf for Crozzit ($19.99), the 18-step game that comes with a telling tag line, the game you always almost win!

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Don’t tell the kids but the benefits of playing Crozzit are much more than bragging rights over a sibling or best buddy. Young brains get a good workout while sitting at the kitchen table. Board games help children develop logic and reasoning skills, improve critical thinking and boost spatial reasoning. Basic skills like paying attention and the ability to concentrate and focus are lifelong habits that can be nurtured in a round or two of Crozzit. The judges at Creative Child agree—they just award Crozzit Game of the Year!

To start, pick a color – yellow or blue – and carefully make a path across the grid. Two edges are blue, and two are yellow. Each player gets 30 small tiles, 1 large and 1 extra large tile. In a nutshell, Player 1 needs to make a blue line connecting the 2 blue sides of the board as Player 2 connects the yellow sides using the yellow tiles. The challenge is to get across, first, while at the same time blocking your opponent.

There are only 18 steps from one side to the other, so you’re never far from victory, but no game is ever that easy! Crozzit comes with a few rules – a tile can’t be placed on the edge of the board. Tiles must touch at least one side to be connected. Instructions with illustrations are tucked into every game box. As each game is completed in about 20 minutes, a few strategies emerge that can be used again, thus making this an enduring and endearing way to spend some down time!

Look for Crozzit at Amazon or specialty gift retailers. Or check the handy online store map at Identity Games’ website, Simply plug in your zip code and find the nearest neighborhood shop. Each icon offers the store name, phone number and directions. How handy is that for last minute gift giving?

Crozzit • Ages 8+ • ($19.99)
This game looks easy enough but there are twists from the first step to just 17 more. Created for two players, only one can win and earn boasting rights. Player 1 makes a blue line connecting 2 blue sides of the board. Player 2 connects the yellow side but uh oh! The motto on the box reads, “the game you always almost win!” because those last few steps are always trickier than you think. Fun, strategy and challenge combine for a memorable time with siblings, friends and grownups. The game has 3 rules, 2 players and 1 winner!

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Identity Games has been developing innovative fun for both the corporate and consumer markets for 25 years. The Dutch company was founded in 1992 to make creative and educational games for every business, family and market while exceeding customer expectations by delivering high quality games at the best possible prices. From 2006 through 2016 Identity Games won several awards in The Netherlands, Europe and the U.S. Most recently, Identity Games USA, a division of Identity Games, acquired the Find IT® games brand. Also on their current toy shelf are Miffy and Elmo Hide & Seek, Poopyhead, Boom Boom Balloon, Escape Room the game and Mouthguard Challenge. Look for Identity Games in Walmart, Target, Toys R Us and online at To find a store, click on their website,

Written by Matt

Dad blogger at ~ communications consultant, collaborator and PR pro ~ recovering hop grower and contributor to numerous local guides ~ husband and dad of 4, living in southwest Wisconsin. I love having fun with my family, writing, traveling, shopping, consulting and sharing my honest opinions. See me in action on Discover Wisconsin (at 00:04:00). I am PR friendly, contact me at or