Imagine A Cashmere Or Mink-y Soft Blankie For Baby (But Washable)
New Providence, NJ (June 16, 2017) – Grownups who have had the luxury of cuddling in mink or cashmere know the higher price tag is worth the experience of being surrounded by incredible softness. Imagine a baby’s blankie having the same indulgence! Say hello to Modern Cuddle ($20 and up), a new line of posh plush, blankies, playmats and lovies to give and to receive. Modern Cuddle makes its debut to retailers at ASTRA Marketplace’s Booth 463.
The man behind this sophisticated gift line is Todd Rivkees, formerly a children’s boutique retailer and New York City garment center executive. His upscale clientele continually requested chic tactile, loveable and comforting baby presents.
“Todd stocks the very latest in nursery products for modern babies from uber chic high chairs to romantically draped bassinets,” wrote a mom blogger filed under Our Favorite Things.
But the dad and businessman also took note of what his youngest shoppers were doing. Toddlers and soon-to-be big sisters liked to touch, explore and feel the most soothing items in the store. And when given the chance, those chubby fingers would cuddle with the softest products. That gave him an ah-ha moment to create Modern Cuddle.
Parents and grandparents agree that a kiss and a cuddle can be powerful. Rivkees offers cuddles that will last through the night or during a car ride with his so-soft fabrics transformed into plush and blankies including the appropriately named Minkie Blankie ($22) available in three colors.
Visitors to ASTRA this month will want to touch every item on display! Look for The Minkie Collection of cuddly plush, skinny animal lovies and lovies featuring a heart and a star.
The Minkie Collection • Ages Newborn+
- Minkie animal lovies (puppy, bear and bunny) • $22
- Minkie heart/star lovies • $22
- Minkie blankies (three colors) • $22
- Minkie cuddle plush animals (two sizes of bear, rabbit and puppy) • $28 and $48
- Minkie playmat-blanket animals (two sizes plus two bear colors and a bunny) • $56 and $76
Minkie skinny animal lovies (two sizes of bear, puppy and fox) • $20 and $40
Baaaa! Sheep raised in North America have fluffy hides that are actually softer than its Australia and New Zealand cousins. Look for The Sheepie Collection that boasts two sizes of cuddly animals.
The Sheepie Collection • Ages Newborn+
Sheepie lovie animals (two sizes, assorted animal shapes) • $34 and $46
Everyone has fingered through a ring of swatches. The colors and textures are fun to explore, one at a time. Modern Cuddle introduces this concept for the tiniest fingers. Choose from three different textures.
The Swatcheys Collection • Ages Newborn+ • $20
Touch n feel lovies in minkie fabrics (variety of colors and patterns)Touch n feel lovies faux down Touch n feel lovies tie dye.
Modern Cuddle will be available soon at specialty retailers coast to coast.
ABOUT MODERN CUDDLE
Retailers searching to stock luxurious baby products are engaging Modern Cuddle, a new baby gift company with a pedigree in the children’s boutique and garment industries. As its name implies, caressing and cuddling their incredibly soft product line is entrancing. With product lines named Minkie Collection and Sheepie Collection, Modern Cuddle prides itself in offering only the top quality, softest fabrics and designs. Gift givers will be proud to present these gorgeous must-haves to the new baby and family. Make your next cuddle a modern one!