PARENTS & RETAILERS SAY G’DAY TO MICADOR FROM DOWN UNDER TO DOWNTOWN—Creativity Brand Encourages Tots To Teens To Explore Their Artful Side With Catalog Of Colorful Products From Early stART & Micador jR. To Dark Arts

PARENTS & RETAILERS SAY G’DAY TO MICADOR FROM DOWN UNDER TO DOWNTOWN

Creativity Brand Encourages Tots To Teens To Explore Their Artful Side With Catalog Of Colorful Products From Early stART & Micador jR. To Dark Arts

Melbourne, Australia (June 17, 2024) – Shoppers and shopkeepers are adding some color to their toy shelf with Micador — Australia’s favorite art, craft, toys and DIY products. Amazon fans can find everything in stock, ready to ship, to stateside addresses.


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Micador checks all of the boxes that parents wish for their child’s playthings: innovative products, edutaining, environmentally conscience. The artsy brand is especially proud of its a Green eARTh Collection to make an impact on climate change and sustainability.

“Micador focuses on learning and development through creativity and play from 1 to 101 years old,” explains Ben Dortimer, President and proud third generation owner. “We offer quality products for little hands and minds and are excited as we expand into the U.S. juvenile market. My grandfather started Micador in 1952 with a small range of art products. In his spirit, we aim to inspire children to do what they love, while sharing ideas to help them grow along the way. Our three categories advise parents how best to make every experience amazing.”

As children engage in art, they also improve their emerging motor skills, grip and coordination. Abstract thoughts of color, shape and texture take form. From chunky markers of non-toxic, washable (!) ink to drawing pads of paper, the right tools spark imagination and open-ended play.

With unscheduled days of summer in full swing for kids everywhere, Micador’s new On the Go line is jam-packed with mess-free, sustainable art activities to engage even the most mom-I’m-bored kids. Especially designed for ages 3 to 8, these pocket size activities are ideal for restaurant play, travel or hanging at the hotel. Low mess and sustainable all-in-one activity packs are prices $10 and under.

Micador early stART
Micador early stART
Ages 1–4 years old
washable, safe and easy to use for little hands


Micador jR.
Micador jR.
Ages 3-8 years old
encourages play-based learning


Micador DARK-ARTS
Micador DARK-ARTS
Ages 3+
world’s first range of glow in the dark art & craft products 

Discover what’s new and what’s next on Micador’s many social media channels – Instagram, YouTube, Facebook – and its global website, https://micador.com.au.


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About Micador

This Australian-based company believes everyone is born creative. One just needs the right tools to spark creativity. With more than 70 years expertise in developing products for children, students and artists, Micador’s early stART entices children from just one year old. Micador jR. enhances a child’s creative journey from ages 3 to 8 years old. Kids will cheer ready, set, glow with the Dark Arts STEAM kits. These artsy-plus-science of light products encourage scientific discovery in a crafty way! It’s not just kids but teens, college students and adults who delight in Micador’s high quality crafts and art products that inspire every stage of life to learn, improve and achieve. Find Micador in specialty stores and online at amazon and at https://micador.com.au.


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