The Playground Podcast Features Lisa Orman of KidStuff PR from #SweetSuite19

The Playground Podcast Features Lisa Orman of KidStuff PR from #SweetSuite19

Join Chris Byrne, The Toy Guy® and Richard Gottlieb, president Global Toy Experts for The Playground Podcast, from the floor of Sweet Suite ’19. In this podcast, Richard and Chris talk to Lisa Orman, founder of KidStuff Public Relations about new products and trends in marketing and PR.


SCHOOL MAY BE OUT BUT LESSONS CONTINUE WITH BUTTERFLIES, BUILDING E-BLOX AND BOARD GAMES

Parents Can Help Avoid The Summer Brain Drain With Card Games Involving Math, Building Blocks Using Circuitry And Hands-On Metamorphosis Kits!

Black Earth, WI (April 26, 2019) – Two words that parents never want to hear this summer as kids transition from their hectic school schedule to the mellow pace of summer days…I’m Bored! KidStuff Public Relations, promoters of great children’s products since 1994, suggests a gathering a summer toy box full edu-taining pleasures that will keep hands and minds mesmerized. Might we suggest “building” butterflies or a radio from electronic blocks!

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HAVE YOU HEARD OF MOOSH-MOOSH OR BIZYBEEZ? THEY’RE TWO OF THE NEWEST MAKERS OF KIDS’ STUFF

KidStuff Public Relations Still Gets A Thrill, After 25 Years, In Announcing The Newest Playthings For Tots, Tweens and Teens; Here Are Nine!

Black Earth, WI (March 19, 2019) – Childhood lasts just a few precious years so the toys and accessories parents pick should reap big benefits. Problem solving, cause and effect, nurturing creativity and boosting self-esteem can all be gained through play. KidStuff Public Relations, experts on childhood products, celebrates 25 years of showcasing what’s new to eager parents and grandparents. In 2019 they are delighted to introduce nine clients with the newest products for raising a well-rounded child.

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Giftwrap These Recommended Playthings From Play Pros at KidStuff Public Relations, Celebrating 25 Years Promoting Today’s Best Toys

TOP TREATS TO ENGAGE EASTER & PASSOVER YOUNG GUESTS WITHOUT SPOILING THEIR HOLIDAY MEAL

Giftwrap These Recommended Playthings From Play Pros at KidStuff Public Relations, Celebrating 25 Years Promoting Today’s Best Toys

Black Earth, WI (March 18, 2019) – As families gather on Easter Sunday and for the Passover Seder, they know delicious foods are part of the joyous rituals of the holidays. Instead of bringing Marshmallow Peeps or Kosher-For-Passover Chocolate Marshmallows, consider a non-edible hostess gift for the youngest in the house. Card games, tactile putty and slime or a logic game are all best choices for the mid-April holiday. And you needn’t worry about allergies or spoiling their appetites for the main course!

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AS KIDS COUNT DOWN TO SPRING BREAK PARENTS CAN COUNT ON KIDSTUFF PR’S TOP 20 LIST

AS KIDS COUNT DOWN TO SPRING BREAK PARENTS CAN COUNT ON KIDSTUFF PR’S TOP 20 LIST

Black Earth, WI (March 12, 2019) – We know that parents have circled Spring Break on their 2019 calendars. We also know kids, used to a full school day, need to fill their time and their brains with edu-taining ideas. Look to KidStuff Public Relations, childhood experts for 25 years (1994-2019) to pick a Top 20 list of family fun and solo play that’s portable.

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CHILDHOOD PLAYTHINGS AUTHORITIES PARENTS’ CHOICE & KIDSTUFF PUBLIC RELATIONS APPLAUD SIX TOP TOYMAKERS

As KidStuff PR Celebrates 25 Years Of Promoting, Well, Kids’ Stuff, They Tip Their Hats To The Best of the Best Who Happen To Be Clients!

Black Earth, WI (February 22, 2019) – Beanie Babies, Bop-It and Barney were familiar childhood themes 25 years ago when KidStuff Public Relations opened shop in 1994 to promote an educational toy store chain called Zany Brainy. Back then, toys on the store shelves were reviewed and ranked by Parents’ Choice Foundation, already well-established since 1978. The two entities come together this year to celebrate milestones and to praise the best of the best of KidStuff PR clients – recent winners of a highly-respected Parents’ Choice Award®.

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***Congratulations to the winner of this giveaway: Katrina W! Who has been notified of her win!***

PLUSH, PLAYSETS & RACETRACKS, OH MY! THE NATIONAL PARENTING CENTER’S FALL WINNERS ARE KIDSTUFF PR CLIENTS TOO!

KidStuff PR Congratulates Its Five Seal of Approval Toymakers: Piccoli Horses, Pop-Oh-Ver, Reindeer In Here, Sharingland and Skullduggery

Black Earth, WI (August 29, 2018) – Five toymakers on KidStuff Public Relations’ whimsical roster each received good news from The National Parenting Center, America’s leading parent advocacy organization. Heading into the all-important Holiday 2018 shopping season, each client was tapped as a must-have or ingenious plaything that’s powered by imagination — a refreshing switch for today’s plugged-in youth. The products ranged from indoor playsets and playhouses to a familiar Santa’s helper to a glow-in-the-dark racetrack.

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“I call this the “Ps” and “Rs” of my clients,” laughs Lisa Orman, President of KidStuff PR, describing the plush, the playsets and the racetracks touted by The National Parenting Center. She personally congratulated Piccioli Horses, Pop-Oh-Ver, Reindeer In Here, Sharingland and Skullduggery. The PR agency is beloved by clients, manufacturer and industry execs for its hands-on personalized approach to promoting juvenile products. The agency is very particular about the companies it chooses to work with, so not surprisingly, the results, year after year, are an overflow of national toy awards.

The Numbers Behind the Report

ASTRA Blog Article by Lisa Orman of KidStuff Public Relations Explains How Data Can Help Drive Sound Decisions for Specialty Toy Retailer Accounts

In an effort to identify opportunities for manufacturers, I read and analyzed the latest ASTRA Retailer Benchmarking Survey report and data from a specialty manufacturer’s perspective. What did the data and numbers present?

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Read the full article on the ASTRA Blog or download the PDF.

Spreadsheet

In an effort to identify opportunities for manufacturers, I read and analyzed the latest ASTRA Retailer Benchmarking Survey report and data from a specialty manufacturer’s perspective. What did the data and numbers present?

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