Kids Preferred
Kids Preferred is a company completely dedicated to delivering the most meaningful products that create magic and memorable moments for babies and children. It successfully does this through deep knowledge and understanding of a child’s development, the importance of a well-crafted toy and the power of play. Parents, grandparents and retailers know that Kids Preferred is a trusted reliable source by offering the very best in product quality, customer service, merchandising and parent solutions based on insight. By creating unique and on trend “own” brands along with partnering with the very best in children’s literature and family entertainment, Kids Preferred is able to design and bring to life the products and characters that children and parents love. Discover more at kidspreferred.com.
Press Releases
KIDS PREFERRED HAS MORE TO ADORE IN SUMMER ‘24 WITH “WELCOME TO THE UNIVERSE BABY!” COLLECTION FROM UNIVERSAL PRODUCTS & EXPERIENCES
Beloved Characters including DreamWorks Animation’s Shrek, Universal Pictures and Amblin Entertainment’s E.T. the Extra-Terrestrial, Curious George And More Make Debut Into The Nursery With Enchanting Plush, Playsets & Pacifier Blankeys East Windsor, NJ (January 2, 2024) – Retailers can anticipate…
KIDS PREFERRED® COLLABORATES WITH SESAME WORKSHOP TO BRING SESAME STREET INFANT TOYS TO FAMILIES
East Windsor, NJ (November 2, 2023) — American toy manufacturer Kids Preferred is collaborating with Sesame Workshop, the global impact nonprofit organization behind Sesame Street, on a new line of infant toys for families. After wrapping up a successful exhibit…
SOMEBODY TEETHING? TRY AN OCTOPUS STRETCHI, ONE OF OGOBOLLI™ BABY ESSENTIALS NOW DISTRIBUTED EXCLUSIVELY BY KIDS PREFERRED
From Baby Shower To Welcome Home Gifts, Stock Up On These Must-Haves For The Diaper Bag, Car, Nursery & Grandma’s House At Just $9 to $12 East Windsor, NJ (August 17, 2023) – When baby starts teething — as teeth…
KIDS PREFERRED® ANNOUNCES ITS LINEUP FOR FALL 2023: DC & WIZARDING WORLD
President Larry Presser’s Strategic Yet Nimble Business Plan To License Warner Bros. Discovery Iconic Properties Introduces A New Generation of Kids Preferred Fans To Super Heroes & Wizards East Windsor, NJ (July 25, 2023) – Kids Preferred®, in partnership with…
Read More KIDS PREFERRED® ANNOUNCES ITS LINEUP FOR FALL 2023: DC & WIZARDING WORLD
KidStuff Public Relations 