SCHOOL MAY BE OUT BUT LESSONS CONTINUE WITH BUTTERFLIES, BUILDING E-BLOX AND BOARD GAMES

Parents Can Help Avoid The Summer Brain Drain With Card Games Involving Math, Building Blocks Using Circuitry And Hands-On Metamorphosis Kits!

Black Earth, WI (April 26, 2019) – Two words that parents never want to hear this summer as kids transition from their hectic school schedule to the mellow pace of summer days…I’m Bored! KidStuff Public Relations, promoters of great children’s products since 1994, suggests a gathering a summer toy box full edu-taining pleasures that will keep hands and minds mesmerized. Might we suggest “building” butterflies or a radio from electronic blocks!

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PLUSH, PLAYSETS & RACETRACKS, OH MY! THE NATIONAL PARENTING CENTER’S FALL WINNERS ARE KIDSTUFF PR CLIENTS TOO!

KidStuff PR Congratulates Its Five Seal of Approval Toymakers: Piccoli Horses, Pop-Oh-Ver, Reindeer In Here, Sharingland and Skullduggery

Black Earth, WI (August 29, 2018) – Five toymakers on KidStuff Public Relations’ whimsical roster each received good news from The National Parenting Center, America’s leading parent advocacy organization. Heading into the all-important Holiday 2018 shopping season, each client was tapped as a must-have or ingenious plaything that’s powered by imagination — a refreshing switch for today’s plugged-in youth. The products ranged from indoor playsets and playhouses to a familiar Santa’s helper to a glow-in-the-dark racetrack.

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“I call this the “Ps” and “Rs” of my clients,” laughs Lisa Orman, President of KidStuff PR, describing the plush, the playsets and the racetracks touted by The National Parenting Center. She personally congratulated Piccioli Horses, Pop-Oh-Ver, Reindeer In Here, Sharingland and Skullduggery. The PR agency is beloved by clients, manufacturer and industry execs for its hands-on personalized approach to promoting juvenile products. The agency is very particular about the companies it chooses to work with, so not surprisingly, the results, year after year, are an overflow of national toy awards.

The Numbers Behind the Report

ASTRA Blog Article by Lisa Orman of KidStuff Public Relations Explains How Data Can Help Drive Sound Decisions for Specialty Toy Retailer Accounts

In an effort to identify opportunities for manufacturers, I read and analyzed the latest ASTRA Retailer Benchmarking Survey report and data from a specialty manufacturer’s perspective. What did the data and numbers present?

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Read the full article on the ASTRA Blog or download the PDF.

Spreadsheet

In an effort to identify opportunities for manufacturers, I read and analyzed the latest ASTRA Retailer Benchmarking Survey report and data from a specialty manufacturer’s perspective. What did the data and numbers present?

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